Juneteenth is more than a celebration of freedom—it’s a reflection on what freedom truly
requires. Legal freedom without economic opportunity is incomplete. In 1865, formerly enslaved
Americans were declared free, but without land, wealth, or access to capital, financial
independence remained out of reach.
Today, the racial wealth gap remains stark. Black families hold just a fraction of the wealth of
white families, and progress is slow. But there is a lever we can pull: financial education.
At Goalsetter, we believe financial literacy is a civil right. Teaching children how money
works—how to earn, save, invest, and build credit—gives them agency and options. For
advisors and financial institutions, Juneteenth is a call to action: integrate financial education
into your outreach, include underserved communities in your client strategies, and work toward
real equity.
Wealth managers can help close the gap not just by managing assets, but by equipping the next
generation with knowledge. This Juneteenth, let’s move from reflection to action.
